Erno Laszlo made a pledge to become a sustainable brand. Our first step was to take a look at our famous facial bars - and remove our clunky and outdated soap dish that came with each soap.

We replaced this with a modern and sustainable soap wrap, color-coded for a new age, with a nod to our history with archival images and clippings.

This design bridged the old and the new, referencing our bold history while designing for the future.